Kenny Britt

Week 7 vs. New York Giants
Kenny Britt caught seven-of-eight targets for 136 yards and two touchdowns in the Rams Week 6 loss to the Lions and is now on pace for over 1,300 yards. His first touchdown came when he broke multiple tackles on the way to a 20-yard score in the first quarter and then added to his TD total with a nine-yard score in the fourth. He and Case Keenum have developed great chemistry, to the point where Britt needs to be owned in most fantasy leagues. He plays in a bad passing offense but continues to see a ton of targets and is the clear WR1 in L.A.

Britt ranks as our WR31 for Week 7 when the Rams travel to London to take on the Giants. If you need a streaming option, he's worth a flier as a WR3, just don't expect him to replicate the game he had a week ago.

Week 4 at Arizona
Kenny Britt caught 4-of-6 targets for 38 yards in the Rams’ Week 3 win over the Buccaneers. He’s now caught at least four passes in all three games this season, but he remains a non-factor in fantasy. Britt and the Rams travel to Arizona this Sunday to take on the Cardinals and their No. 16-ranked fantasy defense versus wide receivers. Ranked as our WR50 for Week 4, view Britt as a WR5 only.

Fantasy Upside
Kenny Britt finished the season with 681 yards and three touchdowns after catching 36 passes for the Rams in 2015. The only additions the team made to its receiving corps this offseason were receiver Pharoh Cooper and tight end Tyler Higbee in the fourth-round. So if you're looking for upside with Britt, start with the fact that the Rams didn't acquire his replacement in the offseason. Britt no longer will have to compete for targets with Jared Cook, who was released and subsequently signed with the Packers in the offseason. Britt did flash some big-play ability down the stretch last season and perhaps he'll develop a good relationship with No. 1 overall pick Jared Goff, who is expected to start under center.

Fantasy Downside
Even though Britt only caught 48 passes for 748 yards and three touchdowns in 2014, his numbers actually dropped to 36-681-3 in 2015. He also saw 12 fewer targets last season and his role doesn't figure to change much this year. L.A.'s offense will once again revolve around running back Todd Gurley and finding creative ways to get Tavon Austin the ball. Britt will start, but that doesn't mean much in one of the most one-dimensional offenses in the NFL.

2016 Bottom Line
Britt hasn't been fantasy relevant since 2010 when he finished as fantasy's WR22. Even though he's been the Rams' de facto No. 1 receiver the last two years, that hasn't equated to much production. He's currently not being drafted in 12-team leagues and ranks as our WR58. It's unlikely he'll even turn into a decent streaming option this season, so avoid him on draft night.