Asked what’s different about the Titans’ offense this season, wide receiver Kenny Britt said: Everything. New plays. New formations. We’re starting from scratch.”
And this from second-year wideout Kendall Wright: “It’s just a new playbook. There’s nothing left over from last year.”
Indeed, the 2012 offensive playbook went into the nearest shredder, with Dowell Loggains granted the freedom to develop and install his own offensive system.
Loggains’ scheme is a little bit of this, a little bit of that. Think of it as an offensive smorgasbord that begins with a solid running game but quickly branches out to a passing scheme that takes its share of deep shots but settles for shorter throws when necessary.
“In today’s NFL, not throwing the ball a lot is still throwing it around 30 times a game,” Loggains said. “We are going to be a run, play-action team first, but we’re still going to drop back and throw the football.”
This is an offense that could come together if QB Jake Locker grasps the system and progresses in a big way from his scattershot 2012 season. Or it could be a complete disaster. There is considerable risk drafting any Titans in 2013.