When Panthers beat writer Darin Gantt was asked who had the inside track for the team's WR2 job, he responded, "LaFell. I didn't realize it was that much of a question."
During the first eight games of 2011, Brandon LaFell saw 3.0 targets per game and produced an average of 2.1 receptions for 35 yards and 0.25 TDs. Over the final eight games, he averaged 4.0 targets for 2.4-42-0.13, so there wasn't a big jump in production despite a 33% increase in targets. However his Fantasy Points / Target was 1.42, which ranked #16 out of 119 WRs with at least 30 targets in 2012. He is definitely a candidate for a breakout season if he gets true WR2 targets. David Gettis is a threat, but LaFell has more experience in the offense and the confidence of the coaching staff.